Digital Marketing involves the strategic analysis and conversion of digital data and information into retail and financial profit. It involves the organized and systematic management of digital content on an online platform like an application or website. Candidates are taught how to engage with a virtual audience and increase communication, engagement and interaction on a website or e-business. Responsibilities involve regular analysis of trending topics, SEO and SEM analysis and marketing, website traffic monitoring and attraction, payment gateways, profit and loss and budget assessment, publicity and successful e-commerce management of an online website or business.
If you are creative, have very good communication skills and love to come up with fresh and out-of-the-box ideas and concepts, an MBA in Digital Marketing is ideal for you. Your creativity and unique ideas are bound to grab the attention of online consumers so that the business page receives maximum on-site visits. Check out the list of Top 5 MBA Colleges in Bangalore and apply for Direct Admission for MBA in Digital Marketing in Bangalore.
Potential candidates should have a minimum of 50% aggregate marks (or equivalent GPA) from a recognized university with a background in accounts. Institute-specific entrance examinations, CAT, MAT, GMAT, XAT, SNAP, CMAT or state-specific examinations are mandatory.
Career opportunities are many in the public, private and entrepreneurial companies and organizations.